"REAL" valuable CUSTOMERS!

Once again the music industry has come out with disappointing results for physical music sales, which they blame entirely on file-sharing. What they failed to mention though, is that their findings show that music pirates are buying more digital music than the average music consumer. Since digital music is the future, pirates are the industry’s most valuable customers.

The music group made this statement based on an IFPI-commissioned study that was executed by Jupiter research. Although IFPI refused to share the entire research report with TorrentFreak, we can conclude the following from the two pages that were published online.

Compared to music buyers, music sharers (pirates) are…

* 31% more likely to buy single tracks online.
* 33% more likely to buy music albums online.
* 100% more likely to pay for music subscription services.
* 60% more likely to pay for music on mobile phone.

These figures (as reported by the music industry) clearly show that file-sharers buy more digital music than the average music buyer. In fact, the group that makes up the music buyers category actually includes the buying file-sharers, so the difference between music sharers and non-sharing music buyers would be even more pronounced.

GO SHARERS!!!!

credits: TorrentFreak < visit for more details.